FEB. 18-24: SHM SUITE RETURNS TO LUXE HOTEL BEVERLY HILLS DURING ACADEMY AWARDS WEEK AFTER SUCCESSFUL GOLDEN GLOBES SUITE

PRESENTED BY MAGGIE FERRARI JEWELRY, NATALIE K DIAMONDS, NICOLE BARR B.E.L.T.S. INC & JELLY BELLY GOURMET JELLY BEANS, WITH UNVEILING OF ONE OF A KIND ITEMS, THE SHM SUITE TAKES PLACE RIGHT BEFORE OSCARS, WITH MANY NOMINEES, STYLISTS, DESIGNERS, STARS AND VIPS IN ATTENDANCE

The SHM Academy Awards "Get Ready for the Red Carpet" Suite will open at 9:00am on Monday Feb 18th and run through Oscar Day on Sunday Feb 24th. The suite will be open daily from 9:00am- 7:00pm at the Luxe Hotel, 360 N. Rodeo Dr in the Rodeo Drive Penthouse Suite. Oscar Nominees and Film Stars will be in attendence daily.

As a way of helping writers affected by the recently ended strike, SHM designers will donate an item from their collection that will be worn by stars on the red carpet, or to the upcoming award shows, which will be auctioned off. All proceeds will benefit the WGA Strike Fund.

Many stars will be visiting the SHM suite and autographing a Nicole Barr belt, which will be auctioned off. They will join Garret Dillahunt from the OSCAR NOMINATED MOVIE NO COUNTRY FOR OLD MEN, as well as Nikki Blonsky, the star of HAIRSPRAY, in helping children across this nation. Barr just donated $50,000.00 to the Oklahoma City Food Bank.

Madonna’s Facialist Iduna Spa - which features Intraceuticals Oxygen Infusion Facials - will be giving stars oxygen facials, while Joico will have Celebrity Stylists in the Suite doing hair. Celebrity eye lash extension experts Daniel Dinh of TWIN LASHES will be giving eyelash extensions to stars that visit the suite.

Stars who come to the suite will leave with a gift bag valued at $15,000.00 which includes one of a kind items, and a stay at the exclusive Sedona Rouge Spa in Sedona, AZ - or a stay in the Caribbean or Jamaica from caribbeanescapes.com. In addition, several stars will get a stay at the Palazzo Magnani Feroni in Florence, Italy or at the Relais Villa L’Olmo in Tuscany.

SHM's unique $15,000 VIP giftbags will include: Clive Christian Est. 1872, Queen of England Perfumer, Perfume and Cologne for men and women, the world's most expensive cologne and perfume; Archipelgo Botanicals Royal Seal Candles; Dirt Candles; Edelweiss Chocolate Beverly Hills Truffles; Nuvo French Sparkling Liquer; Sedona Rouge Hotel/Spa Stays; Caribbeanescapes.com stays in Caribbean and Jamaica; Cell Phone watches and Cell Phone Flashing Protector Case from www.turtlewireless.com (the first ones in the U.S.); Nicole Barr Swarovski Belts; Rural Revolution Black Cherry Walnut Body Scrub; China Glaze Diamond Dust Nail Lacquers; Amanda Adams Couture Embellished T-shirts; Moroccanoil Olivier Napa Valley for Sonoma Williams Orange Honey Molasses Sauce; Don Francisco Specialty Coffee, Arizona Loco; Cocoa Custom Six-Pack; Fiji Water in Custom Gold Sleeve; JOICO Design Collection; Pink Dot P.I.N.K. Fusion Vodka; Tylers Fine Coffees; 2002 Summit Lake Vineyards Zinfandel Ltd. Reserve; 2002 "Emily Kestrel" Cabernet Sauvignon – Ltd Reserve; 2002 Clair Riley's Pirate Reserve Zinfandel Port Ltd. Reserve; Lilyfield Hatbox Cakes & Shortbread; Elizabeth Leitz Antique Crystal Necklaces; Red, White & Bling by License 2 Bling; Porsche Design Leather Golf Gloves, Lamps Plus Crystal Grape Clusters. (Wow!) IN ADDITION: select guests/stars will receive a 3-day, 3-night stay Sedona Rouge Hotel & Spa, rated as a 5-star hotel by Conde Nast, in magnificent Sedona, Arizona, replete with luxury suite, complete spa services and dinners at their 5-star restaurant Reds. Plus, select Nominees will get a 5 night stay at the Palazzo Magnani Feroni -- which is a 1,500 yr old former Palace now a luxury hotel in Florence Italy -- as well as a 3 night stay at the Relais Villa L’Olmo in Tuscany, Itlay in a private Luxury Country Villa.

SHM Suite at the Luxe Hotel in Beverly Hills. Dates: Feb 18- 24th, 2008, 9:00 am - 7:00 pm daily. For more information, contact: Roger or Lynn Neal of Neal Public Relations, 714-883-0231, 951-797-3205 or prstarus2000@yahoo.com.