November 19, 2009
What is Freedom And Fashion?
Too often, fashion shows focus on the art of fashion design without deeper, substantial understanding of the impact the art form may or may not have on society. On one side of the fashion industry is art and culture, wealth and privilege, style and grace — society’s representation of what it means to be beautiful. The flip side, however — the hidden side of the fashion industry— is the exploitation of factory workers, cotton harvesters, and enslaved children. Freedom and Fashion (FnF) seeks to reconcile this through our Freedom and Fashion Designer Showcase and Trade Show. All merchandise featured and sold at, or promoted through FnF events are from non-profit organizations and companies that practice fair trade and/or provide critical job sustainability in various areas of the world. FnF draws the social injustices of the fashion industry from the background of consumer awareness to the foreground, and transforms shoppers into conscious consumers with our call to action!
Freedom and Fashion
Senior Manager of Media Relations and Marketing