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February 24, 2012

OSCARS 2012: Project Green to Hold Launch Party at ALIVE! Expo Green Pavilion/Mix Media Luxury Lounge; Annual Event, Founded by Kim Kreiss & Patrycja Towns, Continues Their Tradition of Green Gifting and Eco Awareness During Awards Season

Posted by Don Rose

The Academy Awards are almost upon us, and that means one of the most anticipated awards season traditions has once again returned to Los Angeles. Today and tomorrow, the ALIVE! Expo Green Pavilion/Mix Media Luxury Lounge with Fortunate Angels -- benefiting Project Green 501c3 -- kicks off their annual pre-Oscars suite. As the original green suite, ALIVE! Expo Green Pavilion introduces, educates, and entertains celebrities, media members and other VIP guests with the latest and greatest in the natural product industry, all to benefit Project Green 501c3. Kim Kreiss and Patrycja Siewert-Towns, Founders of Project Green and owners of AEGP/Mix Media Luxury Lounge, take going green to the next level; with hundreds of returning guests at each event, Kreiss and Siewert-Towns have perfected the ultimate lounge when it comes to raising awareness in the green community in conjunction with their charity. And, of course, guests are always showered with supremely Super Swag!

Several LA gift suites choose wonderful charities to help, but Kim and Patrycja founded ALIVE! Green Expo Green Pavilion/Mix Media Luxury Lounge (the ORIGINAL green gifting suite) -- and Project Green a few years later -- in order to build a brand and raise money for an unending cause.  When they’re not catering to the likes of Hollywood, their mission is in play around the country whether it’s a health and wellness expo or local event in their hometown of Atlanta. Going green, giving back, going green, giving back, it’s a fabulous cycle; gifting green is simply a bonus several times a year.

More About the 2012 ALIVE! Green Expo Green Pavilion/Mix Media Luxury Lounge (Oscar Edition)

Title Sponsors: Fortunate Angels, the event sponsor and supporter is bringing awareness for Project Green 501c3 by helping to incorporate a very special element of fashion and music to the Eco Luxury Educational and Gifting Lounge. Founder Kathleen Grace Donnelly is a philanthropist that actively engages in promoting human and social reform. She is dedicated to helping bring awareness for global improvement, making this world a better place.

Vendor Sponsors include: Mohawk; Gotwheatgrass; Status Vodka; Sokienbuka; Cascal; Bare Foot Wines; Organic Valley; BioK Plus; The Fractal Gallery Lounge, (Eco luxe furniture) Aubrey Organics; Icelanding Glacial; Bari Olive Oil; Horizon Limousine; Instafoodsinternational-Kids Feeding The World.org; Glen Willis - Rock Photo Photographer; Sculptures By, Matt Torres Pearl Jewelry -Fleur De Bee; Butterfly Necklaces - Brittany Gerson; Molly Sandberg Jacob Interior/Set/Event Design & Productions; L Floral Studio, floral art; Daniella Renee Photography www.daniellarenee.com;DJ Green; Only You Can Save Energy; and Fashion Hope 501 c3.

Expected celebrity attendees to date: Rachelle Carson, Ed Begley Jr., Carter Oosterhouse, Brett Lockett (Patriot safety), Sean Stewart, Alice Greczyn (ABC Family's "The Lying Game"), Meghan Tandy ("Jane by Design"), Alan Cumming (The Good Wife), Samantha Mumba (The Time Machine), Tony Hale (Arrested Development), Vik Sahay (Chuck), Estella Warren (Planet of the Apes), Matthew Fahey (Awkward), James Kyson-Lee (Heroes), Briana Evigan (Step Up 2), Raphael Sbarge (Once Upon a Time) and more!


Kim Kreiss began her career as an entertainment executive in 1987 when she joined Landsburg Productions, where she coordinated all phases of project management including development, pre-production, production and postproduction. In 1989 with Aaron Spelling Entertainment, she worked as a key casting executive for projects including, among others, "Beverly Hills 90210" and "Melrose Place".  In 1990, she partnered with Green Management to oversee the careers of Heather Locklear and Tori Spelling.  From 1993 to 1995 Kreiss joined Artist Management, which represented additional Emmy-award winning actors and served as a consultant with record label management teams facilitating crossing label talent into film and TV.  In 1997 Kreiss formed Mix Media, LLC, which creates events surrounding red carpet award ceremonies in Hollywood, providing luxury brands an opportunity to build awareness and gain celebrity, associated marketing materials and publicity.  In 2007 Kriess partnered with the “Alive! Expo “ the largest natural health & wellness green living consumer product expo in the country.   In 2008, Kim cofounded PROJECT GREEN 501c3, a non-profit dedicated to preserving green space for future generations.  A longtime philanthropist Kreiss has been attached to charity affiliations & Honors including The American Red Cross, Spielberg/Starlight Starbright Children's Foundation, UNICEF, the Make-A-Wish Foundation and The Alaska Wilderness League.

Patrycja Siewert-Towns locally owns the Alive! Expo. In addition to the Expo, she runs the Green Pavilion (with partner Kim Kreiss), which organizes eco-friendly and luxury events in Los Angeles surrounding the world's most famous film and television award ceremonies -- the Oscars and the Emmys -- as well as during the annual Sundance Film Festival in Park City, UT. Siewert-Towns is the President and CEO of Alive! Expo, one of the nations’ largest Natural Products Health & Wellness Consumer events in the country.  Patryjca is also a partner and co-owner of Alive Expo Green Pavilion, the Eco Luxury Educational Lounge that takes place surrounding Hollywood events during Emmys, the Oscars and at the Sundance Film Festival.  Additionally, Siewert-Towns is also one of the founders of Project Green. She has over seventeen years’ experience in the natural products, organic foods and green living industry. Her experience also includes working with companies large publishing companies to privately owned health food retailers, and small to mid size manufacturers to develop the best natural and organic products for their consumers.

Through a variety of outlets by way of education, building brand awareness, at times in conjunction with celebrity influence, and fundraising, Kim Kreiss and Patryjca Siewert-Towns are the ultimate "green team" and a perfect example of two women dedicated to providing a healthier living environment and lifestyle options for everyone.


Alive! Expo’s mission is to inspire and encourage individuals to embrace a life of health, wellness, fitness and eco-conscious living through awareness of natural, organic and alternative products and solutions. From advanced medical research to education about nutrition, exercise and the lifelong benefits of living a clean and green lifestyle, Alive! Expo helps people cut through the excess of information to find solutions that make sense for them.

Alive! Expo led to the creation of the non-profit organization Project Green -- a 501c3 whose mission is to protect green space for future generations and invest in “A Green Tomorrow”. Project Green will develop “Back to Basic” Summer Camps for underserved children and teens. These eco-camps will focus on building self-esteem and awareness of the environment by incorporating challenging and fun activities. 


Sundance Photo - Kim Kreiss

Kim Kreiss with Atlanta City Councilman Kwanza Hall

Sundance Photo - Patrycja Siewert-Towns (center) with Award Suite Guests