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May 8, 2008

MAY 8: CELEBRITY PARTY PLANNER AND CATERER, CHARLIE SCOLA, PREMIERES NEW BOOK AT BORDERS BOOK SIGNING AND BENEFIT EVENT

Charlie Scola, Party Planner and Caterer To The Stars, Turns Author with New Book Release

Charlie Scola (aka “PartyCharlie”), Celebrity Party Planner, Caterer, and Columnist, premieres his new book “Party Planning Secrets: The Ultimate Guide To A Successful Party” at a book signing event on Thursday, May 8 at Border’s Westfield Century City Mall from 5:30-8pm. All net proceeds from the book sales benefit the Make-A-Wish Foundation® of Greater Los Angeles. The exciting event will feature food, drinks, entertainment, and offer partygoers the opportunity to purchase the book for a good cause.

A leading innovator in party planning and catering for the last 30 years, Mr. Scola shares his secrets to creating successful parties and celebrations that have a life of their own. “Charlie’s Five Steps make it clear how to create the energy for any party or celebration and make it a success, “says Steven McPherson, President, ABC Entertainment. Notes Will & Grace star, Eric McCormack, “it’s about time the world learned the secret of those little burgers.” A labor of love, “the book is my way of sharing my experience,” says Mr. Scola, “and being a guide through the world of great entertaining.”

Affectionately known as “PartyCharlie”, Mr. Scola has catered events and planned parties with, for, and in honor of, a large roster of famous celebrities including: Jennifer Aniston (two events honoring her with Brad Pitt attending), Elton John, Tom Cruise, John Travolta, Jon Lovitz, Bill Maher, Dana Carvey, Bob Saget, and more. His credits include the grand opening of Universal Hollywood’s Citywalk for 7,000 guests, Hugh Hefner’s Millennium Christmas Party at the Playboy Mansion, Rod Stewart’s birthday party, and many more. He is an award winning Toastmaster, speaker, and columnist on party planning and catering, and also, the Chair of The Sherry Lansing Humanitarian of the Year Award, and on the Board of the Century City Rotary. A dedicated philanthropist, Mr. Scola has appeared live on the Jerry Telethon and donates to countless charities.

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