Posted by Don Rose
One of The LA Report's Top Ten annual Tech events in LA, Digital Hollywood is our Featured Tech Event this week -- the conference where everything you do, everything you say and everything you see means business. Be an Industry Momentum Leader and Join in at Digital Hollywood! Loews Santa Monica Beach Hotel, October 19-22 2009. You can register onsite.
QUESTIONS? Contact Victor Harwood, President, Digital Hollywood, 212-352-9720
The Variety Entertainment and Technology Summit, Monday, October 19th -
Power, Leadership, Global Strategy!
The event that will set the agenda for the industry.
See http://www.digitalhollywood.com/VarietySummit.html The Power Players
Steven Gaydos, Executive Editor, Features, Variety
Neil Stiles, President, Variety
Orly Adelsen, President, Dick Clark Productions
Irwin Gotlieb, CEO,Group M Global
Ty Montague, Chief Creative Officer and Co-President of JWT
Chris Silbermann, President, ICM
Michael Kassan, Chairman & CEO, Media Link LLC
Peter Bart, Vice President and Editorial Director, Variety
Peter Guber, Chairman and CEO, Mandalay Entertainment
Dana Walden, Chairman, Twentieth Century Fox Television
Marc Graboff, Chairman, NBC Entertainment and Universal Media Studios
John Landgraf, President and General Manager, FX Networks
Mark Koops, Managing Director, Co-Head of Domestic Television, Reveille
Stuart Levine, Assistant Managing Editor, Features- Variety
David Molner, Screen Capital
Jeff Sagansky, Chairman, RHIE
Sandy Climan, President, Entertainment Media Ventures
David G. Sanderson, Partner and Director, Bain & Company
Clark Hallren, Managing Director, Clear Scope Partners
Derek Baine, Senior Analyst, SNL Kagan
David Zucker, Director-Producer, Scary Movie, Naked Gun
Peter Debruge, Associate Editor, Features, Variety Co-Located Events: Digital Hollywood is Host to a number of co-located Events:
Steven Gaydos, Executive Editor, Features, Variety
Neil Stiles, President, Variety
Orly Adelsen, President, Dick Clark Productions
Irwin Gotlieb, CEO,Group M Global
Ty Montague, Chief Creative Officer and Co-President of JWT
Chris Silbermann, President, ICM
Michael Kassan, Chairman & CEO, Media Link LLC
Peter Bart, Vice President and Editorial Director, Variety
Peter Guber, Chairman and CEO, Mandalay Entertainment
Dana Walden, Chairman, Twentieth Century Fox Television
Marc Graboff, Chairman, NBC Entertainment and Universal Media Studios
John Landgraf, President and General Manager, FX Networks
Mark Koops, Managing Director, Co-Head of Domestic Television, Reveille
Stuart Levine, Assistant Managing Editor, Features- Variety
David Molner, Screen Capital
Jeff Sagansky, Chairman, RHIE
Sandy Climan, President, Entertainment Media Ventures
David G. Sanderson, Partner and Director, Bain & Company
Clark Hallren, Managing Director, Clear Scope Partners
Derek Baine, Senior Analyst, SNL Kagan
David Zucker, Director-Producer, Scary Movie, Naked Gun
Peter Debruge, Associate Editor, Features, Variety Co-Located Events: Digital Hollywood is Host to a number of co-located Events:
I. The Variety Entertainment and Technology Summit - Monday, October 19th
II. The Hollywood Content Summit - Monday, October 19th - Wednesday, October 21st
Affiliated Organizations
• Writers Guild of America
• PGA Producers Guild of America
• AFI Digital Content Lab
• Academy of Television Arts & Sciences
• International Documentary Association
• International Academy of Web Television
• ASIFA Hollywood: The International Animated Film Society
• KCET, a PBS Affiliate
Affiliated Companies:
• Adobe
• IndieGoGo
• Writers Boot Camp
• IndieWire
• SnagFilms
Summit Produced by:
Gerber Rigler Producing and Executive Consulting for Digital Hollywood for "Content Summit " III. Digital Hollywood Upfronts - The Screenings: Cross-Platform Advertising-Commerce Presentations, Seminars IV. EPPS: P.R. Twenty4Seven - Wednesday, October 21st - One Day Conference (open to All DH Attendees)
Public Relations in the Era of Nonstop Communication
Including Wednesday, Oct. 21st
Noon Keynote:
Marc Graboff, Chairman, NBC Entertainment and Universal Media Studios V. Entertainment Law Program at Digital Hollywood - California MCLE Accredited - in association with Goldring, Hertz and Lichtenstein VI. CodeSpace Hollywood: A Place for Developers, Code Artists, Hackers and Content Programmers: Sponsors - Adobe, Sun Startup Essentials, YouTube, Ervi, Amazon Web Services, ChinaCache, Apigee, Semantic Seed VII. Digital Hollywood Finance Dinner, VC, Private Equity Corporate Investment - by invitation
Monday, October 19th
Hosted by SNL-Kagan and Digital Hollywood VIII. Special Event:
Monday, October 19th Venice Room
IBM Business Intelligence and Advertising Analytics
Executive Round Table and Cocktail Event
To join this invitation-only event contact Louisa Shipnuck - louisa.a.shipnuck@us.ibm.com
IX. Special Event - Open to All Attendees
Tuesday, October 20th - 5 PM
End-of-Day Poolside Reception
Hosted by mSpot
X. P2P Games Summit, Thursday, October 22nd XI. Special Event
Tuesday, October 20th, 2009
VIP Breakfast Briefing - 7:30 AM - Venice Room
SeamlessTV Telescopic Video Patent Licensing Program
Hosted by: MONKEYmedia, Inc. and SeamlessTV
To RSVP – vip@monkey.com. 512.650.1080, x183
XII. Wednesday, October 21st
VIP Content Rights Dinner
Hosted by Digimarc XIII. Wednesday, October 21st
Korea-US Vision Council - 6:30 PM The Complete Agenda
October 19-22, 2009
The Complete Agenda
Digital Hollywood Fall
October 19-22, 2009
Loews Santa Monica Beach Hotel
Pre-Day Events
The Strategic Sessions
Monday, October 19th 10:00 AM – 11:15 AM
Track I: The Advertising Platform
Consumer Privacy, Tracking & Targeting: Consumer Rights and Enhanced Technology and Commerce Services
Dan Palmer, VP, Atigeo
Bant Breen, President, Initiative
Dave Morgan, CEO, Simulmedia
Michael Dougherty, CEO, Jelli
Shai Samet, CEO, Samet Privacy LLC
Jason Cieslak, Managing Director, Siegel & Gale
John P. Kottcamp, Partner, Chief Marketing Strategist
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II Money, Media, Entertainment & Technology
Media & Entertainment Valuation Symposium
Hosted by: Media Valuation Partners
Moderator and Host:
Larry Gerbrandt, Principal, Media Valuation Partners
Speakers:
Seth Shapiro, Principal, New Amsterdam Media LLC
Richard Yen, Director, Saban Ventures
James Dix, Senior Equity Research Analyst, Wedbush Morgan Securities
James C. Roberts III, Managing Partner, Global Capital Law Group PC
Brian J. Marler, Senior Vice President, Financial Advisory Services, Houlihan Lokey "A Hollywood Content Summit Event"
11:00 AM – 1:00 PM
International Academy of Web Television - 1st Annual Member Meeting 1:00 PM – 2:15 PM
Track I: Hollywood 2.0 – Disruption and Transformation
The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce
Mike McCurry, Co-Chair, Arts+Labs, former Press Secretary, President Bill Clinton
Dave Martin, VP, Digital, Ignited Agency
Carlson Choi, Director Interactive Marketing, Activision
Mike Hurt, SVP, Comscore
Howard Owens, Managing Partner, Reveille
Baris Karadogan, Partner, Fuse Capital
Howard Stein, SVP, Digital Development, FremantleMedia North America
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II: The Advertising Platform, The DH Upfronts
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Bruce Falck, Head of Google Content Network, Google
James Colborn, Director, Microsoft Advertising
Heather Hopkins, SVP and General Manager, MTVN Tribes
Imran Khan, Managing Director, J.P. Morgan
Richard Jalichandra, CEO, Technorati
Mark Walsh, CEO and Chairman, Genius Rocket
Steven L. Canepa, General Manager, Global Media & Entertainment Industry, IBM Media & Entertainment Industry, Moderator Track III: The Smartphone, Session I
The Mobile Platform: Establishing the Personalized Video, Music, and Communications Experience
Laurent Sanchez, Director, Alliances, ACCESS
Jamie Wells, Director, Microsoft Mobile Advertising
Nash Parker, Director, Emerging Technology & Media, Alcatel-Lucent
Mark Hyland, VP Marketing, QuickPlay Media
Ted Cohen, Managing Partner, TAG Strategic llc, Moderator
Additional speakers to be announced
"A Hollywood Content Summit Event"
1:30 PM – 2:45 PM
Master Class Workshop – Tastemakers: Movies, TV, Webisodes & Talent and how to connect with your Community
How to develop, cast and market programming that delivers vertical potential for brands and platforms. Cross-Platform Strategy Workshop presentation
Sarah Szalavitz, Founder and storyteller, 7 Robot, Veoh
Micki Krimmel, Principal, Founder Sugar Packet Inc, Mickipedia.com
Jamison Tilsner, Founder, International Academy of Web Television
John Heinsen, Principal, Bunnygraph Entertainment
Dan Zappin, Founder, The Station
Kevin Winston, Founder, Digital LA
Presented by the International Academy of Web Television
2:30 PM – 3:30 PM
Track I - Hollywood 2.0 – Disruption and Transformation
The Entertainment and Technology Transformation: Reimagining the TV, Mobile and Broadband Video Experience
Richard Kang, Sr. VP of Strategy, MTV Networks
Bob O'Donnel, VP of Client Services, IDC
Dave Brown, Sr. Manager for Cisco Video Solutions Marketing, Cisco Systems, Inc.
Benjamin Ling, Director of Platform and Product Marketing, YouTube
Kelly Day, EVP and COO, Digital Media and Commerce, Discovery Communications
Shashi Seth, Chief Revenue Officer, Cooliris, Moderator Track II - The Advertising Platform, The DH Upfronts
Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Keith Blanchard, North American Executive Creative Director, Story Worldwide
Jesse Redniss, Vice President, Digital, USA Network
Kalpana Sehwani, Category Director, Entertainment - Platform-A, AOL
Christian Crosier, Regional Online Sales Manager, Western US, Comcast Spotlight
Michael Lazeow, CEO, Buddy Media
Scott Ferris, GM, Microsoft Advertising
Thomas F. Tafuto, SVP, Creative, D I G I T A S
Edward K. Moran, Director of Product Innovation, Deloitte Services LP, Moderator Track III - The Smartphone, Session II
Platform Strategies: Video, Apps, Social Experience, Web, Location-Based, Interactivity
Brandon Starkoff, Senior Vice President/Director, Starcom Worldwide
Eric Anderson, SVP/GM , Handango
Patrick Collins, President, 5th Finger
Nancy Allan, Managing Director, the Americas, Mobiclip, Inc.
George Linardos, Vice President, Products, Media & Games, Nokia
Greg Fawcett, co-founder, MobiAd Sales
Mitch Feinman, Business Development Consultant, SayNow, Moderator
"A Hollywood Content Summit Event"
3:00 PM – 4:15 PM
Master Class Workshop – Comedy: Superstars and Hidden Gems
Success & Failure: Why and how comedy works online - Writing, producing, developing for the Superbad / Funny or Die - Generation. Cross-Platform Strategy Workshop presentation
John Hamburg, Writer / Director, I love you Man
Andrew Steele, Creative Director, Funny or Die
Mike Polk, Senior Creative, Break.com
Darrin McAfee, SVP Digital Media, E-Comic Branding / Levity Entertainment Group
Larry Amoros, Writer, How’d You Get So Rich, ESPY Awards, The Nanny
Glasgow Phillips, Writer / producer, Comedy Central, NBC, MTV, G4, Moderator 3:45 PM – 5:00 PM
Track I - Hollywood 2.0 – Disruption and Transformation
Cable, TV and Broadband - New Content - New Networks - Streams, Platforms, Devices
Steve Stanford, Digital Entrepreneur, former head, digital media group, ICM
Stephan Shelanski, Executive Vice President, Programming, Starz Entertainment, LLC
Michael Kernan, Chief Executive Officer, NuMedia Studios (former executive ICM)
Larry Tanz, President/COO, Agility Studios
Lance Ware, Senior Vice President of Technology, Technicolor
Paul Colichman, co-founder and CEO, Here Media, Inc.
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II - The Advertising Platform, The DH Upfronts
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media
Steve Banfield, CEO Mixercast
Bill Stephenson, VP Advertiser Solutions, Nielsen Online
Ali Rana, Vice President, Digital Strategy, Dynamic Logic
Chance Parker, Vice President and General Manager, J.D. Power and Associates
Mark Yesayian, Managing Director, Digital West, MEC Interaction
Mark Ghuneim, CEO, Wiredset, Moderator Track III - The Smartphone, Session III
Platform Strategies II: Apps - Entertainment, News, Music, Games, Location-Based, Communication and Community
Benjamin Chen, chairman and ceo, Mochila
Maria Kermath, Director, Product Strategy, AT&T Interactive
Chris Tolles, CEO, Topix
David Scacco, CEO, TwitVid.com
David Maher Roberts, CEO, Filter
Anthony Bontrager, President, 1Cast
Tim Chang, Principal, Norwest Venture Partners, Moderator
"A Hollywood Content Summit Event"
4:30 PM – 6:00 PM
DH Pitch Camp – Pitching your favorite brand, agency, TV and broadband network. The content summit in cooperation with Digital Hollywood Upfronts.
Executives standing by to take your pitch. During the first 30 minutes a panel of experts evaluate 3-5 public pitches and provide feedback. After that it’s free for all: Executives from networks, portals, agencies, studios and brands are standing by to take your pitch.
Mark Vega, Of Counsel, Luce Forward & Co-founder Omelet
Alex Barkaloff, EP new Media, Lionsgate
Juan Devis, Director of Production KCET New Media
Moises Velez, Head of Development and Current Programming, NBC Uni
Danae Ringelmann, IndieGoGo, Moderators
Presented by Indie GoGo 5:00 PM - 6:00 PM
End-of-Day Poolside Reception Monday, October 19th
6:00 PM - 8:00 PM
IBM Business Intelligence and Advertising Analytics
To join this invitation-only event contact Louisa Shipnuck - louisa.a.shipnuck@us.ibm.com Monday, October 19th
6:15 PM - 8:30 PM
Digital Hollywood Finance Dinner, VCs, Private Equity, Corporate Investment - by invitation
Co-hosted by SNL Kagan - by invitation Special Content Summit Dinner Event
Invitation only
Presenting the Inaugural
Digital Hollywood Excellence Award
7:00 PM – 9:00 PM
Dedicated to master storytellers and business visionaries in the film, television and new media space - Presented by tbd
Tuesday, October 20th
Exhibits Open 9:00 AM – 5:00 PM
"Content Summit Event" The Writers Track
8:30 AM – 9.15 AM
Writers Boot Camp – Mini Camp
Jeffrey Gordon, founder, Writers Boot Camp
Presented by Writers Boot Camp Tuesday, October 20th, 2009
VIP Breakfast Briefing - 7:30 AM - Venice Room
SeamlessTV Telescopic Video Patent Licensing Program
Hosted by: MONKEYmedia, Inc. and SeamlessTV
To RSVP – vip@monkey.com. 512.650.1080, x183 Tuesday, October 20th
SuperSessions
9:00 AM - 10:15 AM
Track I: The Advertising Platform, The DH Upfronts
Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms
Tim Hanlon, Executive Vice President/Managing Director, VivaKi Ventures
John Lisko, Executive Communications Director, Saatchi & Saatchi LA
Scott L Brown, SVP Strategy & Digital Platforms, The Nielsen Company
Brent Poer, Senior Vice President, Managing Director, MediaVest Los Angeles
Gustavo Alvarado, Group Media Director, MEC Interaction
Randy Wooton, General Manager, Microsoft Advertising
Doug Scott, President, OgilvyEntertainment, Moderator Track II: Broadband & The Smartphone, Session IV
Social Apps and Mini-Apps as the Next Platform: Advertising and Commerce in Mobile, Social Media & Broadband
Manish Jha, President and CEO, envIO networks
Jared Fliesler, Director, Business Development, Slide Inc.
Shaukat Shamim, CEO & Co-Founder, Permuto
David A. Yovanno, Chief Executive Officer, Gigya
Tom Kenney, President, Verve
Jennifer Cooper, Founder and Principle, Rocketfuel Media
Larry Vincent, Group Director, Strategy, Siegel+Gale
Sun Jen Yung, Managing Director, Nightwood Capital, Moderator Track III: The Broadband Track
Ubiquitous Video to the Consumer: The Technology & Content Enablers - Broadband, IPTV, Mobile & TV
Mitch Berman, Chief Executive Officer & Co-Founder, ZillionTV
Darcy Lorincz, CEO, Origin Digital
Amy Friedlander Hoffman, President, Priority Digital Media
Nicholas Butterworth, CEO, HD Cloud
Anthony Simon, Vice President, Marketing, Zoran Corporation
Perry Wu, CEO & Founder, BitGravity
Mary Francia, Managing Director Media and Technology, Serowires, Moderator Track IV
Innovation in Games, Game Networks and Social Gaming - Massive User Communities and Commerce
Don L. Daglow, President and CEO, Stormfront Studios
Faisel Hussein, Vice President, Investment Banking, RBC
Craig Alexander, VP, Product Development, Turbine, Inc.
Mark Kroese, General Manager, Microsoft Gaming and Advertising
Allen DeBevoise, Chairman and Chief Executive Officer, Machinima.com
Tim Walsh, EVP North America, IGA Worldwide
Mike Vorhaus, President, Magid Advisors, Moderator "Content Summit Event" The Writers Track
9:30 AM - 10:45 AM
WGA-W: Mini-Summit: Workshops and Panels for Writers
Transmedia Storytelling: Writing and producing for the multi-platform Universe
Helen Ross, writer, Mad Men on Twitter
Flint Dille, writer and interactive storyteller, Dragonstrike, Dead to Rights
Jay Bushman, Story Architect
Matt Corman & Chris Ord, writers, Covert Affairs (USA Networks), Deck the Halls
Adam Armus, Executive Producer “Heroes”
Seth Shapiro, Principal, New Amsterdam Media, Moderator
Presented by: Writers Guild of America-West 10:45 AM - Noon
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
Kevin Yen, Director of Strategic Partnerships, YouTube
Jared Tobman, Executive Vice President of Digital and Production, Reveille LLC
Greg Clayman, EVP, Digital Distribution & Business Development, MTV Networks
Patrick Barry, VP Connected TV, Yahoo!
Jessica Schell, SVP, Digital Strategy and Business Development, NBC Universal
John Penney, President, Foresee Entertainment, Moderator Track III: The Advertising Platform, The DH Upfronts
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Anthony Di Biase, Executive Creative Director, Wunderman Southern California
Jason Witt, Senior Vice President, General Manager, Digital Fusion, MTV Networks
David Shulman, Chief Digital Officer, Enfatico
Marc Ruxin, Chief Innovation Officer, McCann Worldgroup San Francisco
Mark Marvel, Sr. Director, Video Monetization, msnbc.com
Tod M. Sacerdoti, CEO & Founder, BrightRoll, Inc.
Louisa Shipnuck, Global Business Development Executive, Media and Entertainment industry, IBM, Moderator Track IV: The Smartphone, Session V
Personalized Mobile Experience – Social Networking: Breakthroughs in Search, Messaging, Entertainment, Video Capabilities & Advertising
Jim Hollingsworth, SVP Marketing and Sales, Gracenote
Wendy Feldman, Executive Director, Mobile Marketing & Digital Promotions, Sony Pictures
Erick Soderstrom, Vice President, Global Brand Marketing, Mobile Devices business, Motorola, Inc.:
Braxton Woodham, co-founder and Chief Technology Officer, Zannel
Gary Baker, founder and CEO, ClipBlast!
Lucy Hood, Executive Director, Institute for Communications, Technology Management, USC Marshall School of Business, Moderator 10:45 AM - Noon - Special Workshops
Workshop A:
The Arrival of 3D - Digital 3D Platform for Feature Films and Television
Greg Foster, President, Filmed Entertainment, IMAX
Neal Weinstock, Chairman/CEO, Kerner New York
James Dix, Analyst, Wedbush Morgan Securities
Steve Shannon, Executive Vice President, RealD Home
Andrew Fear, Senior Product Manager, Consumer 3D Products, NVIDIA Corporation
Angela Wilson Gyetvan, VP, Marketing and Sales, 3ality Digital
Marty Shindler, CEO, The Shindler Perspective, Moderator Workshop B:
Games, Animation, Brands, Advertising and Commerce: Establishing the Cross Platform Business Strategy
David Getson, ceo, g-NET
Ed Zobrist, President, ASAP Games
Peter Marx, VP Production and Technology, Mattel
Chris Cross, founder, Tarver Games
Nique Fajors, EVP, Vector Entertainment
Aaron Lassila, National Sales Manager, Massive, Microsoft
Cindy Cook, former Chief Marketing Officer Vivendi Games, Moderator Special "Hollywood Content Summit" Session:
11:00 AM - 12:15 PM
Writers Track - Writers Guild of America-West
Mini-Summit: Workshops and Panels for Writers
Storyteller + Producer = Creator
Sarah Fain & Elizabeth Craft, Writers, Lie To Me / Dollhouse / The Shield
Patricia Handschiegel, commentator Huffington Post / The New Power Girls
Presented by: Writers Guild of America-West
12:30 PM – 1:45 PM
Special Presentation:
Demos at Digital Hollywood – Breakthroughs in Entertainment and Technology
Hosted by: Art Chang, founder and CEO, Tipping Point
Presentations by:
Jay Batson Co-founder, Acquia
James Segil, co-founder & President, EdgeCast Networks
Eric Gould Bear, Inventor of Telescopic Video & CEO, MONKEYmedia, Inc.
Stacy Cook, CEO, Qtv, Inc. 12:30 PM – 1:45 PM
The Advertising Platform, The DH Upfronts
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands
Presentations by:
Interpublic Emerging Media Lab and Partnering Companies
John Ross, President, Interpublic Emerging Media Lab, Retail 3.0 Practice
Chris O'Neill, West Coast Director, Retail, Google
Additional speakers to be announced Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood and Media Reinvented - Traditional Media Transformed! Internet Video, Mobile & Games: Broadband as Next Generation Mass Media Programming and Big Business
Eric Berger, Senior Vice President, Digital Networks, Sony Pictures Television
Neal Tiles, CEO G4 Cable channnel
Sab Kanaujia, Vice President, Digital Product Strategy & Development, NBC Universal
Albie Hecht, CEO, Worldwide Biggies
Andrew B. Lipsher, Partner, Greycroft, LLC
Greg Goodfried, co-founder, president and COO, EQAL
Shawn Gold, CEO, Cocodot, former CMO, MySpace, Moderator Track III: The Broadband Track
The Broadband Economy: Video, Communications, Personalization, Social Media, Content, Lifestyle and Advertising Ecosystem
Jon Ferro, EVP TV Distribution & Digital Sales, LIONSGATE
Josette Bonte, Chief Digital Media Strategist, Cisco IBSG
Eric Fitzgerald Reed, Vice President - Market Issues and Policy, Verizon Communications
Ashley Still, Group Product Manager, Flash Media Distribution, Adobe Systems
Randy Shaffer, Business Development Manager, Advertising Business Group, Entertainment & Devices Division, Microsoft Corp
Alex Ben Block, Contributing Editor, The Hollywood Reporter, Moderator Track IV: The Smartphone, Session VI
Mobile Commerce and Content - The Mobile Web, Texting, Search and Advertising Options
David Gill, Director, Mobile Media and Advertising, The Nielsen Company
Scott Kelliher, Category Director, Entertainment, AOL Advertising
Michael Weaver, Vice President, Business Development, Mobile Discipline Lead, MRM Seattle
João Gonzaga, CTO, COO & Co-Founder, conVISUAL
Brian Johnson, Senior Vice President, Americas and Asia Pacific, mBlox
Bruce Stewart, CEO, Digital and Mobile Services, kgb, Moderator "Hollywood Content Summit" Session:
Lunch Content Presentations:
Documentary Track
12:30 PM – 12:55 PM
Part I: Online Distribution for Docs
Rick Allen, CEO, SnagFilms, Les Guthman, documentary filmmaker and Anne Thompson, IndieWire discuss the state of the indie union" from the perspectives of distribution, journalism, production financing.
Lunch and presentation courtesy of SnagFilms 1:00 PM – 1:20 PM
Part II: Indie Funding Workshop
Danae Ringelmann and Slava Rubin, CEOs, IndieGoGo, demo hands-on tools to fundraise and budget your next picture, doc or web series
Presented by: IndieGoGo Special "Hollywood Content Summit" Session:
1:30 PM – 2:45 PM
The Digital Documentarian – DIY all the way from Shoot, to Post Production into Distribution
Are the choices for today’s documentary filmmaker helping to create better films and better outreach to their own audience?
AJ Schnack, CineEye Awards
Sacha Gervasi, Director, Anvil! The Story of Anvil
Marina Zenovich, Roman Polanski: Wanted and Desired
Chris Paine, Who Killed the Electric Car
Scott Hamilton Kennedy, Director, The Garden
Eddie Schmidt, President IDA, Moderator
Presented by: International Documentary Association 2:15 PM – 3:30 PM
The Advertising Platform, The DH Upfronts
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands
Presentations by:
Lionsgate and Partnering Companies Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood 2.0 - Content & Commerce: New Rules for the Film, TV, Broadband & Mobile Video Industry - Deals, Advertising and Commerce
Vince Messina, Regional Sales Director, Western U.S., Microsoft Advertising
Ryan O’Hara, President of TV Guide Network and TVGuide.com
Sandy Grushow, President, Filmaka, former, Chairman of Fox Television Entertainment Group
Jason Klarman, General Manager, Oxygen Media
Aubrey Freeborn, Senior Vice President, Marketing & Product Management, Worldwide PPV, VOD & EST, Twentieth Century Fox
Sharon Waxman, Editor in Chief, TheWrap, Moderator Track III: Hollywood 2.0 – Disruption and Transformation
Celebrity Media and Reality Shows Transform Broadband, Mobile, Social Media and TV
Joerg Bachmaier, SVP, Digital Media & Business Development, Endemol USA
Noah Oppenheim, Head of Unscripted Development, Reveille
Roy Bank, President, Television, Merv Griffin Entertainment
Tyler Goldman, CEO, BUZZMEDIA
Rebecca Baldwin, General Manager, Zap2it.com
Peter Kafka, Senior Editor, All Things Digital, Moderator Track IV: The Smartphone, Session VII
Video on the Smartphone - Entertainment & Information Programming Jumpstarts the Revolution
Soren Schafft, General Manager, North America, Fox Mobile Distribution a unit of Fox Mobile Group (FMG)
Dave Ulmer, Senior Director, Entertainment Products, Motorola
Daren Tsui, CEO, mSpot
L.M. Kit Carson, Filmmaker/Journalist, AFRICA DIARY
Jonathan Barzilay, Senior Vice President, Programming & Advertising, FLO USA
Daniel Tibbets, EVP and Studio Chief, GoTV Networks
Madeline Herdrich, Vice President of Mobile, North America, Paramount Pictures Digital Entertainment Group
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies, Moderator Special Workshops
2:15 PM – 3:30 PM
Workshop A:
DRM 101 – The Content Rights - Digital Rights Primer: Rights Management – Rights Holder Issues – The Content vs. Technology Collision
James M. Burger, Attorney at Law, Dow Lohnes, Moderator
Jack Lacy, Senior Vice President, Standards and Community Initiative, Intertrust
Alan Bell, former CTO, Paramount
Rajan Samtani, Director, Business Development, Digimarc Corporation Workshop B:
Virtual Worlds, Virtual Economies, Virtual Goods and Services and Virtual Gaming
Valerie Williamson, VP of Marketing and Business Development, The Electric Sheep Company
Lee Clancy, Jr., Vice President of Product Management and General Manager, IMVU
Daniel O’Connell Offner, Partner, Nixon Peabody LLP
Craig Sherman, CEO, Gaia Online
Steve Hoffman, CEO, RocketOn, Inc.
Rob Goldberg, founder and Chief Executive Officer, GMG Entertainment
Rob Uhrich, Senior Director, Digital Markets, PaymentOne
Teemu Huuhtanen, EVP, Marketing, Ad Sales and Business Development, Sulake Corporation
David Traub, VP Business Development, DigitalSportsMedia, Moderator "A Hollywood Content Summit Event"
3:00 PM – 4:15 PM
Moguls, Indies, YouTube Stars—Re-mastering the Studio Model for the Digital Golden Age
David Gale, EVP MTV New Media
Aaron Ryder, President Production, FilmNation Entertainment
Ted Skillman, Founder, Snackaholic, Bollywood Hero
Richard Wright, EVP / Head of Production, Lakeshore Entertainment
Bill Duke, Actor / Director, Deep Cover,Sister Act 2, Level 26
Daniel Tibbets, SVP, GoTV Studios, Moderator
Presented by the Producers Guild of America
3:50 PM - 5:00 PM
The Advertising Platform, The DH Upfronts
Track I: The Advertising Platform, The DH Upfronts
The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment
Adam Stewart, Industry Director of Media & Entertainment, Google
Peter Daboll, CEO, Bunchball
Chris Allen, Vice President/Director of Video Innovation, Starcom USA
David L. Kang, J.D., Ph.D., Senior Vice President and General Manager, Rodale.com
Chris Monaco, Vice President, Octagon Music+Entertainment
Barbara Bacci Mirque, Executive Vice President, Communications and Best Practices, ANA
Ro Choy, Chief Revenue Officer, RockYou
Xavier Kochhar, Managing Partner, Media Link, LLC, Moderator Track II: Television Platform: Content, Interactivity & Commerce
The Flat Panel-Television Platform: HD, Downloads, Interactivity, Widgets – New Relationships, New Technology
Ryan Pirozzi, Director, Digital Video, Best Buy
Sean Besser, VP of Business Development, Rovi Corporation
Brendan Traw, Intel Fellow & Chief Technology Officer, Digital Home Group
Jeff Allen, Founder and CEO, RallyPoint
Nick Fishwick, Vice President, OpenTV Labs
Jeffrey Binder, General Partner, Genovation Capital, Moderator Track III: The Advertising Platform, The DH Upfronts
Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Brandon G Berger, Vice President, Digital Innovation, MDC Partners
Davang Shah, Head of Marketing - Automotive, Finance, Entertainment, and Travel, Google
Jason R. Krebs, co-founder and President, Sales & Marketing, ShortTail Media
Warren Schlichting, SVP, Corporate Development Canoe Ventures
Dawn Wager, Group Communications Director, Saatchi & Saatchi LA
Ken Papagan, President & Chief Strategy Officer, Rentrak
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator 3:50 PM - 5:00 PM
Workshop A: The Broadband Platform – PC, Mobile, TV and Advertising
Delivering Video Programming - Streaming and Live Broadband and Mobile: The Next Consumer Entertainment and Information Experience
John Watson, Executive Director of Business Development, AT&T
Justin Kan, founder and President, Justin.tv
Mariana Danilovic, Managing Director, Hollywood Portfolio, LLC
Matthew Feldman, President and CEO, Versaly Entertainment
Jed Horovitz, President and CEO, Internet Video Archive (IVA)
Dina Kaplan, co-founder, blip.tv
Alma Derricks, Director, Deloitte Consulting LLP, Moderator Workshop B: Hollywood 2.0 – Disruption and Transformation
The Hollywood Producer - The Real Deal: Reinventing the Strategy, the Platforms and the Revenue Streams
George H. Ruiz, Head of New Media and Senior Vice-President of Business Affairs for International Creative Management
Justine Bateman, founding partner, www.fm78.tv and former SAG board member
Paul Kontonis, CEO, For Your Imagination
Kim Evey, Producer, THE GUILD
Frank H. Nein, co-founder, SVP of Business Development & Marketing Communications, Lexicon Digital Communications
David Freeman, Managing Director, Matter, an Edelman Entertainment Company
Drew Massey, Founder & Chief Maniac, maniaTV
David Tochterman, President, Versatility Media, Moderator "A Hollywood Content Summit Event"
4:30 PM – 5:15 PM
Animated Force – pushing the limits with Flash, Pen, Brush and Machinima
John Andrews, SVP, Klasky Csupo, ka-chew!
Dave Vamos, Founder Six Point Harness Studios
Uri Shinar, CEO, Aniboom
Presented by: ASIFA Hollywood: The International Animated Film Society
5:00 PM - 6:00 PM
Special Event - Open to All Attendees
Tuesday, October 20th
End-of-Day Poolside Reception
Hosted by mSpot Digital Hollywood - Day Two
Wednesday, October 21st
Exhibits Open 9:00 AM – 5:00 PM
Note: The EPPS Conference is Open to All Digital Hollyood conference Attendees
EPPS: P.R. Twenty4Seven
One Day Conference
Public Relations in the Era of Nonstop Communication
8:45 AM Welcome Address
Henri Bollinger, President, EPPS 9:00 AM - 10:15 AM
Track I: The Advertising Platform, The DH Upfronts
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Derek Leedy, Vice President, Account Direct, Mediasmith
Brad Davis, Senior Vice President, West Coast Multimedia Leader, Disney Online
Julie Diffenbach, Associate Director, Interactive, Media Storm
Jamie Elden, Vice President, Digital Alloy Media + Marketing
Diaz Nesamoney, CEO, Jivox
Jason Lopatecki, Chief Strategy Officer, TubeMogul
Levy Cohen, CEO and co-founder, Collarity
Daniel Harris, Chairman & CEO, MediaPass, Moderator Track II: Television Platform: Content, Interactivity & Commerce
The NexGen Entertainment Home Experience - From the Smart & Connected TV to the PVR, Set-Top & PC Experience
John Gildred, President, SyncTV
Vic Odryna, Co-Founder and CEO, ZeeVee
Mike Noonen, Senior Vice President, Global Sales and Marketing, NXP
Greg Gudorf, CEO, Digeo
Nick Fishwick, Vice President, OpenTV Labs
Andrew Kippen, Vice President, Marketing, Boxee
Paul Moroney, PhD, Fellow, Advanced Technology, Home and Networks Mobility, Motorola, Inc.
Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator Track III: Content Rights - Digital Rights & Entertainment Law Program
Digital Choice and Access to Digital Content - Balancing Consumer Rights with Technology, Regulation and Legal Principles
Kerry Langstaff, Vice President of Marketing, Quova
Anil Kolloth, Partner, Kris & Kolloth
Rafael Solis, VP, Marketing, ImageSpan
Stuart Rosove, Vice President, Media & Entertainment, Digimarc Corporation
Neil W. Netanel, Professor of Law, UCLA
Laurin H. Mills, Managing Partner, Nixon Peabody LLP
James M. Burger, Attorney at Law, Dow Lohnes, Moderator Track IV: The Advertising Platform, The DH Upfronts
Breakthroughs in Advertising, Technology and Content - Innovation in The Visual and Contextual Experience - Web, Video and Mobile
Michael Scherotter, Media Experience Evangelist, Media and Communications, Microsoft Corporation
Yahav Isak, Director of Interactive Production, JWT
Mark Pascarella, President & CEO, Gotuit Media Corp
Maurício Mota, Chief Storytelling Officer, Founding Alchemist, The Alchemists
Jay Seideman, Vice President, Vibrant Media
Bismarck Lepe, co-founder and the President of Product Strategy, Ooyala
Lauren Cole, President, Cole Media, Moderator 9:15 AM: 10:15 AM
EPPS: Entertainment Publicists Professional Society
Session A:
Hollywood 3.0—Where Web 2.0 has taken us and what is next in the way that entertainment is sold, promoted and branded
Moderator: Peter Kafka, Senior Editor, All Things Digital
Panelists to include:
Chuck D, Public enemy
Kate Neligan, Director, On Demand & Digital Marketing, Lionsgate
Caroline Owen, Head of Corporate Communications, Orange-FT
Tyler Goldman, CEO, BUZZMEDIA
Ross Levinsohn, Partner, Fuse Capital
Julie Supan, VP of Marketing, Ning EPPS: Session B
9:15 AM
Making a career: how to create, break and sustain the working’ personalities in Hollywood
Panelists to include:
Stan Rosenfield , President, Stan Rosenfield & Associates
Deena Katz, Dancing With The Stars
Elizabeth Leonard, Bureau Chief, People magazine
Angelica Cob-Baehler, SVP, Communications and Creative, EMI Music North America
Edna Gundersen, Pop Music Critic, USA Today EPPS: Workshop
9:30 AM
Metrics & informational analytics – Does it count and how to count it (ROI in a digital world)
Moderator, Jonathan Heit, SVP, Digital Media and Technology, Allison and Partners Public Relations
David Reis, President and CEO, DEI Worldwide
Mark Ghuneim, Chief Executive Office, Wiredset
Amy Martin, President, Digital Royalty
Blake Cahill, SVP of Marketing, Visible Technologies
Richard Knafelc, Account Manager, PR Newswire
Matthew R. Policastro, Regional Manager, Business Wire, Los Angeles 10:45 AM -12:30 PM
Special Research Presentation
Hosted by Parks Associates
“Cloud Media & Connected TVs: The New Face of Digital Entertainment.” 10:45 AM - Noon
Track I: Television Platform: Content, Interactivity & Commerce
Inventing TV 2.0 - Broadband Enriches Channelized Content - Defining the Set Top Box, Streaming Media Adapter, Downloadable Consumer Experience
Seth Haberman, Founder and CEO, Visible World
Jim Funk, VP of Business Development, Roku
Braxton Jarratt, CEO, Clearleap
Stuart McKechnie, Director Strategic Marketing, Zoran
Alex Limberis, Chief Operating Officer, Syabas Technology
Steve Tranter, VP, Interactive and Broadband, NDS Americas
Jaspal Bhasin, Chief Operating Officer, itaas, Inc.
Ben Mendelson, co-founder and president, Interactive Television Alliance, Moderator Track II: Television Platform: Content, Interactivity & Commerce
Television and Video as an Interactive Content Experience – As High Definition, Broadband, PVR and ITV Evolve
Jeff Meyer, Senior Vice President, Scripps Networks
Bhavesh Patel, Vice President, Interactive Media, Fox Sports International
Eric Gould Bear, Inventor of Telescopic Video & CEO, MONKEYmedia, Inc.
Edgar Villalpando, SVP Marketing, ActiveVideo Networks
Chip Meehan, VP, Advanced Advertising Sales, Comcast Spotlight
Adam Powers, Chair of Ecosystem Committee, DLNA and Director of Standards and Emerging Technology, Rovi Corporation
Thomas Hughes, Vice President, Worldwide Digital Media, Metro-Goldwyn-Mayer Studios
Arlene Zeichner, Principal, Selavy Associates, Moderator Track III: Content Rights - Digital Rights & Entertainment Law Program
Drafting the Next New Media Contract - Outlines and Contours - Content Creators - Guilds - The Entertainment Industry
Virginie L. Parant, partner, Artist Law Group
Susan Cleary, Esq., Vice President, General Counsel, Independent Film and Television Alliance®
Erika A. Zucker, Attorney/Consultant, Legal Counsel, Writers Guild of America-West
E. Barry Haldeman, Of Counsel, Jeffer, Mangels, Butler & Marmaro, LLP
Daniel H. Black, Shareholder, Greenberg Traurig, LLP
Steve Bradbury, VP, Content Strategy & Business Affairs, GoTV Networks, Moderator Track IV: Music 2.0 - Invention of an Industry
Music Power Shift: Artist, Label, Technology, Management
Christopher Allen, COO, Napster
Michael Spiegelman, Head of Music, Yahoo!
Mike Tunnicliffe, Partner, Filament Entertainment Group
Phil Sandhaus, MemBrain LLC
Jeremy Welt, SVP New Media, Warner Bros Records
Sam Wick, SVP of Monetization and Strategy, MySpace Music
James Lamberti, Vice President, Marketing & Artist Services, Topspin
Kelli Richards, President, The All Access Group, Moderator 10:45 AM: Noon
EPPS: Entertainment Publicists Professional Society
Session A
Media Transformers: The Metamorphosis of Journalism and Media
Moderator: Jerry Swerling, Professor and Director of PR Studies; Director, Strategic Communication and PR Center, Annenberg School for Communication, University of Southern California
Panelists to include:
Sharon Waxman, Founder and Editor-In-Chief, The Wrap
Drex Heikes, Editor, LA Weekly
Sallie Hoffmeister, Assistant Managing Editor (Arts & Entertainment), LA Times
Steve Loeper, Administrative News Editor, Associated Press
Alan Frutkin, Senior Editor, Media Week
Neil Stiles, President, The Variety Group
EPPS - Session B
Mastering the New Distribution Tools: Twitter, Facebook, YouTube, Blogs, Search, SMS, and Mobile
Moderator: Karen DeMarco, Strategic Communications & Social Media Marketing Consultant
Panel:
Melinda Newman, music journalist/blogger, Associated Press, Los Angeles Times, HitFix and others
Candice Yusim, Vice President of Publicity and Program Marketing, Tribal Brands
Clay Dollarhide, Senior Manager, Digital Marketing and Public Relations, sPRead Solutions
Krista Thomas, Vice President, Marketing-Communications, Thomson Reuters Calais
Rebecca Detken, Managing Editor, Yahoo OMG! EPPS Workshop
10:45 AM
Small Stories, Big Picture: PR Writing at the Moment
Simon Glickman and Julia Rubiner, partners, Editorial Emergency (PR/Marketing Communications, Copywriting) "A Hollywood Content Summit Event"
TV Track - Academy of Television Arts and Sciences
Mini-Summit: Next TV and Beyond
12:30 PM - 1:45 PM
Content is King – The Interactive Emmys 2009: Nominees and Winners
Lisa Hsia, Senior Vice President, Bravo Digital Media (Top Chef)
Nathan Mayfield, Chief Creative Officer and Co-Founder, Hoodlum (The Dharma Initiative / LOST)
Alison Moore, VP Brand Strategy and Digital Platforms, HBO
Victoria Chew, Executive Director of Marketing, ABC
Geoff Katz, Co-Governor Interactive Peer Group Academy of Television Arts & Sciences, Moderator
Presented by: Academy of Television Arts & Sciences 12:30 PM - 1:45 PM
Track I: Video & Next Wave AdvertisingTrack
Branded Media Marketing - Across Platforms - TV, Film, Broadband, Mobile, Virtual Worlds, Music and Games – Reinventing the Commerce & Media Model
Scott Francis, Chief Technical Officer, PRN
Avi Savar, Chief Executive Officer, Big Fuel
Simon Kelly, Chief Operating Officer, Story Worldwide
Stephen Baer, Managing Partner, The Game Agency
Brian Murphy, Executive Vice President of Branded Entertainment, TBA Global
Mike Siegenthaler, Director, Branded Entertainment, Microsoft Advertising
James Heck
Affiliated Organizations
• Writers Guild of America
• PGA Producers Guild of America
• AFI Digital Content Lab
• Academy of Television Arts & Sciences
• International Documentary Association
• International Academy of Web Television
• ASIFA Hollywood: The International Animated Film Society
• KCET, a PBS Affiliate
Affiliated Companies:
• Adobe
• IndieGoGo
• Writers Boot Camp
• IndieWire
• SnagFilms
Summit Produced by:
Gerber Rigler Producing and Executive Consulting for Digital Hollywood for "Content Summit " III. Digital Hollywood Upfronts - The Screenings: Cross-Platform Advertising-Commerce Presentations, Seminars IV. EPPS: P.R. Twenty4Seven - Wednesday, October 21st - One Day Conference (open to All DH Attendees)
Public Relations in the Era of Nonstop Communication
Including Wednesday, Oct. 21st
Noon Keynote:
Marc Graboff, Chairman, NBC Entertainment and Universal Media Studios V. Entertainment Law Program at Digital Hollywood - California MCLE Accredited - in association with Goldring, Hertz and Lichtenstein VI. CodeSpace Hollywood: A Place for Developers, Code Artists, Hackers and Content Programmers: Sponsors - Adobe, Sun Startup Essentials, YouTube, Ervi, Amazon Web Services, ChinaCache, Apigee, Semantic Seed VII. Digital Hollywood Finance Dinner, VC, Private Equity Corporate Investment - by invitation
Monday, October 19th
Hosted by SNL-Kagan and Digital Hollywood VIII. Special Event:
Monday, October 19th Venice Room
IBM Business Intelligence and Advertising Analytics
Executive Round Table and Cocktail Event
To join this invitation-only event contact Louisa Shipnuck - louisa.a.shipnuck@us.ibm.com
IX. Special Event - Open to All Attendees
Tuesday, October 20th - 5 PM
End-of-Day Poolside Reception
Hosted by mSpot
X. P2P Games Summit, Thursday, October 22nd XI. Special Event
Tuesday, October 20th, 2009
VIP Breakfast Briefing - 7:30 AM - Venice Room
SeamlessTV Telescopic Video Patent Licensing Program
Hosted by: MONKEYmedia, Inc. and SeamlessTV
To RSVP – vip@monkey.com. 512.650.1080, x183
XII. Wednesday, October 21st
VIP Content Rights Dinner
Hosted by Digimarc XIII. Wednesday, October 21st
Korea-US Vision Council - 6:30 PM The Complete Agenda
October 19-22, 2009
The Complete Agenda
Digital Hollywood Fall
October 19-22, 2009
Loews Santa Monica Beach Hotel
Pre-Day Events
The Strategic Sessions
Monday, October 19th 10:00 AM – 11:15 AM
Track I: The Advertising Platform
Consumer Privacy, Tracking & Targeting: Consumer Rights and Enhanced Technology and Commerce Services
Dan Palmer, VP, Atigeo
Bant Breen, President, Initiative
Dave Morgan, CEO, Simulmedia
Michael Dougherty, CEO, Jelli
Shai Samet, CEO, Samet Privacy LLC
Jason Cieslak, Managing Director, Siegel & Gale
John P. Kottcamp, Partner, Chief Marketing Strategist
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II Money, Media, Entertainment & Technology
Media & Entertainment Valuation Symposium
Hosted by: Media Valuation Partners
Moderator and Host:
Larry Gerbrandt, Principal, Media Valuation Partners
Speakers:
Seth Shapiro, Principal, New Amsterdam Media LLC
Richard Yen, Director, Saban Ventures
James Dix, Senior Equity Research Analyst, Wedbush Morgan Securities
James C. Roberts III, Managing Partner, Global Capital Law Group PC
Brian J. Marler, Senior Vice President, Financial Advisory Services, Houlihan Lokey "A Hollywood Content Summit Event"
11:00 AM – 1:00 PM
International Academy of Web Television - 1st Annual Member Meeting 1:00 PM – 2:15 PM
Track I: Hollywood 2.0 – Disruption and Transformation
The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce
Mike McCurry, Co-Chair, Arts+Labs, former Press Secretary, President Bill Clinton
Dave Martin, VP, Digital, Ignited Agency
Carlson Choi, Director Interactive Marketing, Activision
Mike Hurt, SVP, Comscore
Howard Owens, Managing Partner, Reveille
Baris Karadogan, Partner, Fuse Capital
Howard Stein, SVP, Digital Development, FremantleMedia North America
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II: The Advertising Platform, The DH Upfronts
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Bruce Falck, Head of Google Content Network, Google
James Colborn, Director, Microsoft Advertising
Heather Hopkins, SVP and General Manager, MTVN Tribes
Imran Khan, Managing Director, J.P. Morgan
Richard Jalichandra, CEO, Technorati
Mark Walsh, CEO and Chairman, Genius Rocket
Steven L. Canepa, General Manager, Global Media & Entertainment Industry, IBM Media & Entertainment Industry, Moderator Track III: The Smartphone, Session I
The Mobile Platform: Establishing the Personalized Video, Music, and Communications Experience
Laurent Sanchez, Director, Alliances, ACCESS
Jamie Wells, Director, Microsoft Mobile Advertising
Nash Parker, Director, Emerging Technology & Media, Alcatel-Lucent
Mark Hyland, VP Marketing, QuickPlay Media
Ted Cohen, Managing Partner, TAG Strategic llc, Moderator
Additional speakers to be announced
"A Hollywood Content Summit Event"
1:30 PM – 2:45 PM
Master Class Workshop – Tastemakers: Movies, TV, Webisodes & Talent and how to connect with your Community
How to develop, cast and market programming that delivers vertical potential for brands and platforms. Cross-Platform Strategy Workshop presentation
Sarah Szalavitz, Founder and storyteller, 7 Robot, Veoh
Micki Krimmel, Principal, Founder Sugar Packet Inc, Mickipedia.com
Jamison Tilsner, Founder, International Academy of Web Television
John Heinsen, Principal, Bunnygraph Entertainment
Dan Zappin, Founder, The Station
Kevin Winston, Founder, Digital LA
Presented by the International Academy of Web Television
2:30 PM – 3:30 PM
Track I - Hollywood 2.0 – Disruption and Transformation
The Entertainment and Technology Transformation: Reimagining the TV, Mobile and Broadband Video Experience
Richard Kang, Sr. VP of Strategy, MTV Networks
Bob O'Donnel, VP of Client Services, IDC
Dave Brown, Sr. Manager for Cisco Video Solutions Marketing, Cisco Systems, Inc.
Benjamin Ling, Director of Platform and Product Marketing, YouTube
Kelly Day, EVP and COO, Digital Media and Commerce, Discovery Communications
Shashi Seth, Chief Revenue Officer, Cooliris, Moderator Track II - The Advertising Platform, The DH Upfronts
Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Keith Blanchard, North American Executive Creative Director, Story Worldwide
Jesse Redniss, Vice President, Digital, USA Network
Kalpana Sehwani, Category Director, Entertainment - Platform-A, AOL
Christian Crosier, Regional Online Sales Manager, Western US, Comcast Spotlight
Michael Lazeow, CEO, Buddy Media
Scott Ferris, GM, Microsoft Advertising
Thomas F. Tafuto, SVP, Creative, D I G I T A S
Edward K. Moran, Director of Product Innovation, Deloitte Services LP, Moderator Track III - The Smartphone, Session II
Platform Strategies: Video, Apps, Social Experience, Web, Location-Based, Interactivity
Brandon Starkoff, Senior Vice President/Director, Starcom Worldwide
Eric Anderson, SVP/GM , Handango
Patrick Collins, President, 5th Finger
Nancy Allan, Managing Director, the Americas, Mobiclip, Inc.
George Linardos, Vice President, Products, Media & Games, Nokia
Greg Fawcett, co-founder, MobiAd Sales
Mitch Feinman, Business Development Consultant, SayNow, Moderator
"A Hollywood Content Summit Event"
3:00 PM – 4:15 PM
Master Class Workshop – Comedy: Superstars and Hidden Gems
Success & Failure: Why and how comedy works online - Writing, producing, developing for the Superbad / Funny or Die - Generation. Cross-Platform Strategy Workshop presentation
John Hamburg, Writer / Director, I love you Man
Andrew Steele, Creative Director, Funny or Die
Mike Polk, Senior Creative, Break.com
Darrin McAfee, SVP Digital Media, E-Comic Branding / Levity Entertainment Group
Larry Amoros, Writer, How’d You Get So Rich, ESPY Awards, The Nanny
Glasgow Phillips, Writer / producer, Comedy Central, NBC, MTV, G4, Moderator 3:45 PM – 5:00 PM
Track I - Hollywood 2.0 – Disruption and Transformation
Cable, TV and Broadband - New Content - New Networks - Streams, Platforms, Devices
Steve Stanford, Digital Entrepreneur, former head, digital media group, ICM
Stephan Shelanski, Executive Vice President, Programming, Starz Entertainment, LLC
Michael Kernan, Chief Executive Officer, NuMedia Studios (former executive ICM)
Larry Tanz, President/COO, Agility Studios
Lance Ware, Senior Vice President of Technology, Technicolor
Paul Colichman, co-founder and CEO, Here Media, Inc.
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator Track II - The Advertising Platform, The DH Upfronts
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media
Steve Banfield, CEO Mixercast
Bill Stephenson, VP Advertiser Solutions, Nielsen Online
Ali Rana, Vice President, Digital Strategy, Dynamic Logic
Chance Parker, Vice President and General Manager, J.D. Power and Associates
Mark Yesayian, Managing Director, Digital West, MEC Interaction
Mark Ghuneim, CEO, Wiredset, Moderator Track III - The Smartphone, Session III
Platform Strategies II: Apps - Entertainment, News, Music, Games, Location-Based, Communication and Community
Benjamin Chen, chairman and ceo, Mochila
Maria Kermath, Director, Product Strategy, AT&T Interactive
Chris Tolles, CEO, Topix
David Scacco, CEO, TwitVid.com
David Maher Roberts, CEO, Filter
Anthony Bontrager, President, 1Cast
Tim Chang, Principal, Norwest Venture Partners, Moderator
"A Hollywood Content Summit Event"
4:30 PM – 6:00 PM
DH Pitch Camp – Pitching your favorite brand, agency, TV and broadband network. The content summit in cooperation with Digital Hollywood Upfronts.
Executives standing by to take your pitch. During the first 30 minutes a panel of experts evaluate 3-5 public pitches and provide feedback. After that it’s free for all: Executives from networks, portals, agencies, studios and brands are standing by to take your pitch.
Mark Vega, Of Counsel, Luce Forward & Co-founder Omelet
Alex Barkaloff, EP new Media, Lionsgate
Juan Devis, Director of Production KCET New Media
Moises Velez, Head of Development and Current Programming, NBC Uni
Danae Ringelmann, IndieGoGo, Moderators
Presented by Indie GoGo 5:00 PM - 6:00 PM
End-of-Day Poolside Reception Monday, October 19th
6:00 PM - 8:00 PM
IBM Business Intelligence and Advertising Analytics
To join this invitation-only event contact Louisa Shipnuck - louisa.a.shipnuck@us.ibm.com Monday, October 19th
6:15 PM - 8:30 PM
Digital Hollywood Finance Dinner, VCs, Private Equity, Corporate Investment - by invitation
Co-hosted by SNL Kagan - by invitation Special Content Summit Dinner Event
Invitation only
Presenting the Inaugural
Digital Hollywood Excellence Award
7:00 PM – 9:00 PM
Dedicated to master storytellers and business visionaries in the film, television and new media space - Presented by tbd
Tuesday, October 20th
Exhibits Open 9:00 AM – 5:00 PM
"Content Summit Event" The Writers Track
8:30 AM – 9.15 AM
Writers Boot Camp – Mini Camp
Jeffrey Gordon, founder, Writers Boot Camp
Presented by Writers Boot Camp Tuesday, October 20th, 2009
VIP Breakfast Briefing - 7:30 AM - Venice Room
SeamlessTV Telescopic Video Patent Licensing Program
Hosted by: MONKEYmedia, Inc. and SeamlessTV
To RSVP – vip@monkey.com. 512.650.1080, x183 Tuesday, October 20th
SuperSessions
9:00 AM - 10:15 AM
Track I: The Advertising Platform, The DH Upfronts
Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms
Tim Hanlon, Executive Vice President/Managing Director, VivaKi Ventures
John Lisko, Executive Communications Director, Saatchi & Saatchi LA
Scott L Brown, SVP Strategy & Digital Platforms, The Nielsen Company
Brent Poer, Senior Vice President, Managing Director, MediaVest Los Angeles
Gustavo Alvarado, Group Media Director, MEC Interaction
Randy Wooton, General Manager, Microsoft Advertising
Doug Scott, President, OgilvyEntertainment, Moderator Track II: Broadband & The Smartphone, Session IV
Social Apps and Mini-Apps as the Next Platform: Advertising and Commerce in Mobile, Social Media & Broadband
Manish Jha, President and CEO, envIO networks
Jared Fliesler, Director, Business Development, Slide Inc.
Shaukat Shamim, CEO & Co-Founder, Permuto
David A. Yovanno, Chief Executive Officer, Gigya
Tom Kenney, President, Verve
Jennifer Cooper, Founder and Principle, Rocketfuel Media
Larry Vincent, Group Director, Strategy, Siegel+Gale
Sun Jen Yung, Managing Director, Nightwood Capital, Moderator Track III: The Broadband Track
Ubiquitous Video to the Consumer: The Technology & Content Enablers - Broadband, IPTV, Mobile & TV
Mitch Berman, Chief Executive Officer & Co-Founder, ZillionTV
Darcy Lorincz, CEO, Origin Digital
Amy Friedlander Hoffman, President, Priority Digital Media
Nicholas Butterworth, CEO, HD Cloud
Anthony Simon, Vice President, Marketing, Zoran Corporation
Perry Wu, CEO & Founder, BitGravity
Mary Francia, Managing Director Media and Technology, Serowires, Moderator Track IV
Innovation in Games, Game Networks and Social Gaming - Massive User Communities and Commerce
Don L. Daglow, President and CEO, Stormfront Studios
Faisel Hussein, Vice President, Investment Banking, RBC
Craig Alexander, VP, Product Development, Turbine, Inc.
Mark Kroese, General Manager, Microsoft Gaming and Advertising
Allen DeBevoise, Chairman and Chief Executive Officer, Machinima.com
Tim Walsh, EVP North America, IGA Worldwide
Mike Vorhaus, President, Magid Advisors, Moderator "Content Summit Event" The Writers Track
9:30 AM - 10:45 AM
WGA-W: Mini-Summit: Workshops and Panels for Writers
Transmedia Storytelling: Writing and producing for the multi-platform Universe
Helen Ross, writer, Mad Men on Twitter
Flint Dille, writer and interactive storyteller, Dragonstrike, Dead to Rights
Jay Bushman, Story Architect
Matt Corman & Chris Ord, writers, Covert Affairs (USA Networks), Deck the Halls
Adam Armus, Executive Producer “Heroes”
Seth Shapiro, Principal, New Amsterdam Media, Moderator
Presented by: Writers Guild of America-West 10:45 AM - Noon
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
Kevin Yen, Director of Strategic Partnerships, YouTube
Jared Tobman, Executive Vice President of Digital and Production, Reveille LLC
Greg Clayman, EVP, Digital Distribution & Business Development, MTV Networks
Patrick Barry, VP Connected TV, Yahoo!
Jessica Schell, SVP, Digital Strategy and Business Development, NBC Universal
John Penney, President, Foresee Entertainment, Moderator Track III: The Advertising Platform, The DH Upfronts
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Anthony Di Biase, Executive Creative Director, Wunderman Southern California
Jason Witt, Senior Vice President, General Manager, Digital Fusion, MTV Networks
David Shulman, Chief Digital Officer, Enfatico
Marc Ruxin, Chief Innovation Officer, McCann Worldgroup San Francisco
Mark Marvel, Sr. Director, Video Monetization, msnbc.com
Tod M. Sacerdoti, CEO & Founder, BrightRoll, Inc.
Louisa Shipnuck, Global Business Development Executive, Media and Entertainment industry, IBM, Moderator Track IV: The Smartphone, Session V
Personalized Mobile Experience – Social Networking: Breakthroughs in Search, Messaging, Entertainment, Video Capabilities & Advertising
Jim Hollingsworth, SVP Marketing and Sales, Gracenote
Wendy Feldman, Executive Director, Mobile Marketing & Digital Promotions, Sony Pictures
Erick Soderstrom, Vice President, Global Brand Marketing, Mobile Devices business, Motorola, Inc.:
Braxton Woodham, co-founder and Chief Technology Officer, Zannel
Gary Baker, founder and CEO, ClipBlast!
Lucy Hood, Executive Director, Institute for Communications, Technology Management, USC Marshall School of Business, Moderator 10:45 AM - Noon - Special Workshops
Workshop A:
The Arrival of 3D - Digital 3D Platform for Feature Films and Television
Greg Foster, President, Filmed Entertainment, IMAX
Neal Weinstock, Chairman/CEO, Kerner New York
James Dix, Analyst, Wedbush Morgan Securities
Steve Shannon, Executive Vice President, RealD Home
Andrew Fear, Senior Product Manager, Consumer 3D Products, NVIDIA Corporation
Angela Wilson Gyetvan, VP, Marketing and Sales, 3ality Digital
Marty Shindler, CEO, The Shindler Perspective, Moderator Workshop B:
Games, Animation, Brands, Advertising and Commerce: Establishing the Cross Platform Business Strategy
David Getson, ceo, g-NET
Ed Zobrist, President, ASAP Games
Peter Marx, VP Production and Technology, Mattel
Chris Cross, founder, Tarver Games
Nique Fajors, EVP, Vector Entertainment
Aaron Lassila, National Sales Manager, Massive, Microsoft
Cindy Cook, former Chief Marketing Officer Vivendi Games, Moderator Special "Hollywood Content Summit" Session:
11:00 AM - 12:15 PM
Writers Track - Writers Guild of America-West
Mini-Summit: Workshops and Panels for Writers
Storyteller + Producer = Creator
Sarah Fain & Elizabeth Craft, Writers, Lie To Me / Dollhouse / The Shield
Patricia Handschiegel, commentator Huffington Post / The New Power Girls
Presented by: Writers Guild of America-West
12:30 PM – 1:45 PM
Special Presentation:
Demos at Digital Hollywood – Breakthroughs in Entertainment and Technology
Hosted by: Art Chang, founder and CEO, Tipping Point
Presentations by:
Jay Batson Co-founder, Acquia
James Segil, co-founder & President, EdgeCast Networks
Eric Gould Bear, Inventor of Telescopic Video & CEO, MONKEYmedia, Inc.
Stacy Cook, CEO, Qtv, Inc. 12:30 PM – 1:45 PM
The Advertising Platform, The DH Upfronts
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands
Presentations by:
Interpublic Emerging Media Lab and Partnering Companies
John Ross, President, Interpublic Emerging Media Lab, Retail 3.0 Practice
Chris O'Neill, West Coast Director, Retail, Google
Additional speakers to be announced Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood and Media Reinvented - Traditional Media Transformed! Internet Video, Mobile & Games: Broadband as Next Generation Mass Media Programming and Big Business
Eric Berger, Senior Vice President, Digital Networks, Sony Pictures Television
Neal Tiles, CEO G4 Cable channnel
Sab Kanaujia, Vice President, Digital Product Strategy & Development, NBC Universal
Albie Hecht, CEO, Worldwide Biggies
Andrew B. Lipsher, Partner, Greycroft, LLC
Greg Goodfried, co-founder, president and COO, EQAL
Shawn Gold, CEO, Cocodot, former CMO, MySpace, Moderator Track III: The Broadband Track
The Broadband Economy: Video, Communications, Personalization, Social Media, Content, Lifestyle and Advertising Ecosystem
Jon Ferro, EVP TV Distribution & Digital Sales, LIONSGATE
Josette Bonte, Chief Digital Media Strategist, Cisco IBSG
Eric Fitzgerald Reed, Vice President - Market Issues and Policy, Verizon Communications
Ashley Still, Group Product Manager, Flash Media Distribution, Adobe Systems
Randy Shaffer, Business Development Manager, Advertising Business Group, Entertainment & Devices Division, Microsoft Corp
Alex Ben Block, Contributing Editor, The Hollywood Reporter, Moderator Track IV: The Smartphone, Session VI
Mobile Commerce and Content - The Mobile Web, Texting, Search and Advertising Options
David Gill, Director, Mobile Media and Advertising, The Nielsen Company
Scott Kelliher, Category Director, Entertainment, AOL Advertising
Michael Weaver, Vice President, Business Development, Mobile Discipline Lead, MRM Seattle
João Gonzaga, CTO, COO & Co-Founder, conVISUAL
Brian Johnson, Senior Vice President, Americas and Asia Pacific, mBlox
Bruce Stewart, CEO, Digital and Mobile Services, kgb, Moderator "Hollywood Content Summit" Session:
Lunch Content Presentations:
Documentary Track
12:30 PM – 12:55 PM
Part I: Online Distribution for Docs
Rick Allen, CEO, SnagFilms, Les Guthman, documentary filmmaker and Anne Thompson, IndieWire discuss the state of the indie union" from the perspectives of distribution, journalism, production financing.
Lunch and presentation courtesy of SnagFilms 1:00 PM – 1:20 PM
Part II: Indie Funding Workshop
Danae Ringelmann and Slava Rubin, CEOs, IndieGoGo, demo hands-on tools to fundraise and budget your next picture, doc or web series
Presented by: IndieGoGo Special "Hollywood Content Summit" Session:
1:30 PM – 2:45 PM
The Digital Documentarian – DIY all the way from Shoot, to Post Production into Distribution
Are the choices for today’s documentary filmmaker helping to create better films and better outreach to their own audience?
AJ Schnack, CineEye Awards
Sacha Gervasi, Director, Anvil! The Story of Anvil
Marina Zenovich, Roman Polanski: Wanted and Desired
Chris Paine, Who Killed the Electric Car
Scott Hamilton Kennedy, Director, The Garden
Eddie Schmidt, President IDA, Moderator
Presented by: International Documentary Association 2:15 PM – 3:30 PM
The Advertising Platform, The DH Upfronts
Track I:
Digital Hollywood Upfronts - The Screenings: Revenue, Deals, Cross Platform Advertising - Agency, Networks, Content Partners, Brands
Presentations by:
Lionsgate and Partnering Companies Track II: Hollywood 2.0 – Disruption and Transformation
Hollywood 2.0 - Content & Commerce: New Rules for the Film, TV, Broadband & Mobile Video Industry - Deals, Advertising and Commerce
Vince Messina, Regional Sales Director, Western U.S., Microsoft Advertising
Ryan O’Hara, President of TV Guide Network and TVGuide.com
Sandy Grushow, President, Filmaka, former, Chairman of Fox Television Entertainment Group
Jason Klarman, General Manager, Oxygen Media
Aubrey Freeborn, Senior Vice President, Marketing & Product Management, Worldwide PPV, VOD & EST, Twentieth Century Fox
Sharon Waxman, Editor in Chief, TheWrap, Moderator Track III: Hollywood 2.0 – Disruption and Transformation
Celebrity Media and Reality Shows Transform Broadband, Mobile, Social Media and TV
Joerg Bachmaier, SVP, Digital Media & Business Development, Endemol USA
Noah Oppenheim, Head of Unscripted Development, Reveille
Roy Bank, President, Television, Merv Griffin Entertainment
Tyler Goldman, CEO, BUZZMEDIA
Rebecca Baldwin, General Manager, Zap2it.com
Peter Kafka, Senior Editor, All Things Digital, Moderator Track IV: The Smartphone, Session VII
Video on the Smartphone - Entertainment & Information Programming Jumpstarts the Revolution
Soren Schafft, General Manager, North America, Fox Mobile Distribution a unit of Fox Mobile Group (FMG)
Dave Ulmer, Senior Director, Entertainment Products, Motorola
Daren Tsui, CEO, mSpot
L.M. Kit Carson, Filmmaker/Journalist, AFRICA DIARY
Jonathan Barzilay, Senior Vice President, Programming & Advertising, FLO USA
Daniel Tibbets, EVP and Studio Chief, GoTV Networks
Madeline Herdrich, Vice President of Mobile, North America, Paramount Pictures Digital Entertainment Group
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies, Moderator Special Workshops
2:15 PM – 3:30 PM
Workshop A:
DRM 101 – The Content Rights - Digital Rights Primer: Rights Management – Rights Holder Issues – The Content vs. Technology Collision
James M. Burger, Attorney at Law, Dow Lohnes, Moderator
Jack Lacy, Senior Vice President, Standards and Community Initiative, Intertrust
Alan Bell, former CTO, Paramount
Rajan Samtani, Director, Business Development, Digimarc Corporation Workshop B:
Virtual Worlds, Virtual Economies, Virtual Goods and Services and Virtual Gaming
Valerie Williamson, VP of Marketing and Business Development, The Electric Sheep Company
Lee Clancy, Jr., Vice President of Product Management and General Manager, IMVU
Daniel O’Connell Offner, Partner, Nixon Peabody LLP
Craig Sherman, CEO, Gaia Online
Steve Hoffman, CEO, RocketOn, Inc.
Rob Goldberg, founder and Chief Executive Officer, GMG Entertainment
Rob Uhrich, Senior Director, Digital Markets, PaymentOne
Teemu Huuhtanen, EVP, Marketing, Ad Sales and Business Development, Sulake Corporation
David Traub, VP Business Development, DigitalSportsMedia, Moderator "A Hollywood Content Summit Event"
3:00 PM – 4:15 PM
Moguls, Indies, YouTube Stars—Re-mastering the Studio Model for the Digital Golden Age
David Gale, EVP MTV New Media
Aaron Ryder, President Production, FilmNation Entertainment
Ted Skillman, Founder, Snackaholic, Bollywood Hero
Richard Wright, EVP / Head of Production, Lakeshore Entertainment
Bill Duke, Actor / Director, Deep Cover,Sister Act 2, Level 26
Daniel Tibbets, SVP, GoTV Studios, Moderator
Presented by the Producers Guild of America
3:50 PM - 5:00 PM
The Advertising Platform, The DH Upfronts
Track I: The Advertising Platform, The DH Upfronts
The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment
Adam Stewart, Industry Director of Media & Entertainment, Google
Peter Daboll, CEO, Bunchball
Chris Allen, Vice President/Director of Video Innovation, Starcom USA
David L. Kang, J.D., Ph.D., Senior Vice President and General Manager, Rodale.com
Chris Monaco, Vice President, Octagon Music+Entertainment
Barbara Bacci Mirque, Executive Vice President, Communications and Best Practices, ANA
Ro Choy, Chief Revenue Officer, RockYou
Xavier Kochhar, Managing Partner, Media Link, LLC, Moderator Track II: Television Platform: Content, Interactivity & Commerce
The Flat Panel-Television Platform: HD, Downloads, Interactivity, Widgets – New Relationships, New Technology
Ryan Pirozzi, Director, Digital Video, Best Buy
Sean Besser, VP of Business Development, Rovi Corporation
Brendan Traw, Intel Fellow & Chief Technology Officer, Digital Home Group
Jeff Allen, Founder and CEO, RallyPoint
Nick Fishwick, Vice President, OpenTV Labs
Jeffrey Binder, General Partner, Genovation Capital, Moderator Track III: The Advertising Platform, The DH Upfronts
Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Brandon G Berger, Vice President, Digital Innovation, MDC Partners
Davang Shah, Head of Marketing - Automotive, Finance, Entertainment, and Travel, Google
Jason R. Krebs, co-founder and President, Sales & Marketing, ShortTail Media
Warren Schlichting, SVP, Corporate Development Canoe Ventures
Dawn Wager, Group Communications Director, Saatchi & Saatchi LA
Ken Papagan, President & Chief Strategy Officer, Rentrak
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator 3:50 PM - 5:00 PM
Workshop A: The Broadband Platform – PC, Mobile, TV and Advertising
Delivering Video Programming - Streaming and Live Broadband and Mobile: The Next Consumer Entertainment and Information Experience
John Watson, Executive Director of Business Development, AT&T
Justin Kan, founder and President, Justin.tv
Mariana Danilovic, Managing Director, Hollywood Portfolio, LLC
Matthew Feldman, President and CEO, Versaly Entertainment
Jed Horovitz, President and CEO, Internet Video Archive (IVA)
Dina Kaplan, co-founder, blip.tv
Alma Derricks, Director, Deloitte Consulting LLP, Moderator Workshop B: Hollywood 2.0 – Disruption and Transformation
The Hollywood Producer - The Real Deal: Reinventing the Strategy, the Platforms and the Revenue Streams
George H. Ruiz, Head of New Media and Senior Vice-President of Business Affairs for International Creative Management
Justine Bateman, founding partner, www.fm78.tv and former SAG board member
Paul Kontonis, CEO, For Your Imagination
Kim Evey, Producer, THE GUILD
Frank H. Nein, co-founder, SVP of Business Development & Marketing Communications, Lexicon Digital Communications
David Freeman, Managing Director, Matter, an Edelman Entertainment Company
Drew Massey, Founder & Chief Maniac, maniaTV
David Tochterman, President, Versatility Media, Moderator "A Hollywood Content Summit Event"
4:30 PM – 5:15 PM
Animated Force – pushing the limits with Flash, Pen, Brush and Machinima
John Andrews, SVP, Klasky Csupo, ka-chew!
Dave Vamos, Founder Six Point Harness Studios
Uri Shinar, CEO, Aniboom
Presented by: ASIFA Hollywood: The International Animated Film Society
5:00 PM - 6:00 PM
Special Event - Open to All Attendees
Tuesday, October 20th
End-of-Day Poolside Reception
Hosted by mSpot Digital Hollywood - Day Two
Wednesday, October 21st
Exhibits Open 9:00 AM – 5:00 PM
Note: The EPPS Conference is Open to All Digital Hollyood conference Attendees
EPPS: P.R. Twenty4Seven
One Day Conference
Public Relations in the Era of Nonstop Communication
8:45 AM Welcome Address
Henri Bollinger, President, EPPS 9:00 AM - 10:15 AM
Track I: The Advertising Platform, The DH Upfronts
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Derek Leedy, Vice President, Account Direct, Mediasmith
Brad Davis, Senior Vice President, West Coast Multimedia Leader, Disney Online
Julie Diffenbach, Associate Director, Interactive, Media Storm
Jamie Elden, Vice President, Digital Alloy Media + Marketing
Diaz Nesamoney, CEO, Jivox
Jason Lopatecki, Chief Strategy Officer, TubeMogul
Levy Cohen, CEO and co-founder, Collarity
Daniel Harris, Chairman & CEO, MediaPass, Moderator Track II: Television Platform: Content, Interactivity & Commerce
The NexGen Entertainment Home Experience - From the Smart & Connected TV to the PVR, Set-Top & PC Experience
John Gildred, President, SyncTV
Vic Odryna, Co-Founder and CEO, ZeeVee
Mike Noonen, Senior Vice President, Global Sales and Marketing, NXP
Greg Gudorf, CEO, Digeo
Nick Fishwick, Vice President, OpenTV Labs
Andrew Kippen, Vice President, Marketing, Boxee
Paul Moroney, PhD, Fellow, Advanced Technology, Home and Networks Mobility, Motorola, Inc.
Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator Track III: Content Rights - Digital Rights & Entertainment Law Program
Digital Choice and Access to Digital Content - Balancing Consumer Rights with Technology, Regulation and Legal Principles
Kerry Langstaff, Vice President of Marketing, Quova
Anil Kolloth, Partner, Kris & Kolloth
Rafael Solis, VP, Marketing, ImageSpan
Stuart Rosove, Vice President, Media & Entertainment, Digimarc Corporation
Neil W. Netanel, Professor of Law, UCLA
Laurin H. Mills, Managing Partner, Nixon Peabody LLP
James M. Burger, Attorney at Law, Dow Lohnes, Moderator Track IV: The Advertising Platform, The DH Upfronts
Breakthroughs in Advertising, Technology and Content - Innovation in The Visual and Contextual Experience - Web, Video and Mobile
Michael Scherotter, Media Experience Evangelist, Media and Communications, Microsoft Corporation
Yahav Isak, Director of Interactive Production, JWT
Mark Pascarella, President & CEO, Gotuit Media Corp
Maurício Mota, Chief Storytelling Officer, Founding Alchemist, The Alchemists
Jay Seideman, Vice President, Vibrant Media
Bismarck Lepe, co-founder and the President of Product Strategy, Ooyala
Lauren Cole, President, Cole Media, Moderator 9:15 AM: 10:15 AM
EPPS: Entertainment Publicists Professional Society
Session A:
Hollywood 3.0—Where Web 2.0 has taken us and what is next in the way that entertainment is sold, promoted and branded
Moderator: Peter Kafka, Senior Editor, All Things Digital
Panelists to include:
Chuck D, Public enemy
Kate Neligan, Director, On Demand & Digital Marketing, Lionsgate
Caroline Owen, Head of Corporate Communications, Orange-FT
Tyler Goldman, CEO, BUZZMEDIA
Ross Levinsohn, Partner, Fuse Capital
Julie Supan, VP of Marketing, Ning EPPS: Session B
9:15 AM
Making a career: how to create, break and sustain the working’ personalities in Hollywood
Panelists to include:
Stan Rosenfield , President, Stan Rosenfield & Associates
Deena Katz, Dancing With The Stars
Elizabeth Leonard, Bureau Chief, People magazine
Angelica Cob-Baehler, SVP, Communications and Creative, EMI Music North America
Edna Gundersen, Pop Music Critic, USA Today EPPS: Workshop
9:30 AM
Metrics & informational analytics – Does it count and how to count it (ROI in a digital world)
Moderator, Jonathan Heit, SVP, Digital Media and Technology, Allison and Partners Public Relations
David Reis, President and CEO, DEI Worldwide
Mark Ghuneim, Chief Executive Office, Wiredset
Amy Martin, President, Digital Royalty
Blake Cahill, SVP of Marketing, Visible Technologies
Richard Knafelc, Account Manager, PR Newswire
Matthew R. Policastro, Regional Manager, Business Wire, Los Angeles 10:45 AM -12:30 PM
Special Research Presentation
Hosted by Parks Associates
“Cloud Media & Connected TVs: The New Face of Digital Entertainment.” 10:45 AM - Noon
Track I: Television Platform: Content, Interactivity & Commerce
Inventing TV 2.0 - Broadband Enriches Channelized Content - Defining the Set Top Box, Streaming Media Adapter, Downloadable Consumer Experience
Seth Haberman, Founder and CEO, Visible World
Jim Funk, VP of Business Development, Roku
Braxton Jarratt, CEO, Clearleap
Stuart McKechnie, Director Strategic Marketing, Zoran
Alex Limberis, Chief Operating Officer, Syabas Technology
Steve Tranter, VP, Interactive and Broadband, NDS Americas
Jaspal Bhasin, Chief Operating Officer, itaas, Inc.
Ben Mendelson, co-founder and president, Interactive Television Alliance, Moderator Track II: Television Platform: Content, Interactivity & Commerce
Television and Video as an Interactive Content Experience – As High Definition, Broadband, PVR and ITV Evolve
Jeff Meyer, Senior Vice President, Scripps Networks
Bhavesh Patel, Vice President, Interactive Media, Fox Sports International
Eric Gould Bear, Inventor of Telescopic Video & CEO, MONKEYmedia, Inc.
Edgar Villalpando, SVP Marketing, ActiveVideo Networks
Chip Meehan, VP, Advanced Advertising Sales, Comcast Spotlight
Adam Powers, Chair of Ecosystem Committee, DLNA and Director of Standards and Emerging Technology, Rovi Corporation
Thomas Hughes, Vice President, Worldwide Digital Media, Metro-Goldwyn-Mayer Studios
Arlene Zeichner, Principal, Selavy Associates, Moderator Track III: Content Rights - Digital Rights & Entertainment Law Program
Drafting the Next New Media Contract - Outlines and Contours - Content Creators - Guilds - The Entertainment Industry
Virginie L. Parant, partner, Artist Law Group
Susan Cleary, Esq., Vice President, General Counsel, Independent Film and Television Alliance®
Erika A. Zucker, Attorney/Consultant, Legal Counsel, Writers Guild of America-West
E. Barry Haldeman, Of Counsel, Jeffer, Mangels, Butler & Marmaro, LLP
Daniel H. Black, Shareholder, Greenberg Traurig, LLP
Steve Bradbury, VP, Content Strategy & Business Affairs, GoTV Networks, Moderator Track IV: Music 2.0 - Invention of an Industry
Music Power Shift: Artist, Label, Technology, Management
Christopher Allen, COO, Napster
Michael Spiegelman, Head of Music, Yahoo!
Mike Tunnicliffe, Partner, Filament Entertainment Group
Phil Sandhaus, MemBrain LLC
Jeremy Welt, SVP New Media, Warner Bros Records
Sam Wick, SVP of Monetization and Strategy, MySpace Music
James Lamberti, Vice President, Marketing & Artist Services, Topspin
Kelli Richards, President, The All Access Group, Moderator 10:45 AM: Noon
EPPS: Entertainment Publicists Professional Society
Session A
Media Transformers: The Metamorphosis of Journalism and Media
Moderator: Jerry Swerling, Professor and Director of PR Studies; Director, Strategic Communication and PR Center, Annenberg School for Communication, University of Southern California
Panelists to include:
Sharon Waxman, Founder and Editor-In-Chief, The Wrap
Drex Heikes, Editor, LA Weekly
Sallie Hoffmeister, Assistant Managing Editor (Arts & Entertainment), LA Times
Steve Loeper, Administrative News Editor, Associated Press
Alan Frutkin, Senior Editor, Media Week
Neil Stiles, President, The Variety Group
EPPS - Session B
Mastering the New Distribution Tools: Twitter, Facebook, YouTube, Blogs, Search, SMS, and Mobile
Moderator: Karen DeMarco, Strategic Communications & Social Media Marketing Consultant
Panel:
Melinda Newman, music journalist/blogger, Associated Press, Los Angeles Times, HitFix and others
Candice Yusim, Vice President of Publicity and Program Marketing, Tribal Brands
Clay Dollarhide, Senior Manager, Digital Marketing and Public Relations, sPRead Solutions
Krista Thomas, Vice President, Marketing-Communications, Thomson Reuters Calais
Rebecca Detken, Managing Editor, Yahoo OMG! EPPS Workshop
10:45 AM
Small Stories, Big Picture: PR Writing at the Moment
Simon Glickman and Julia Rubiner, partners, Editorial Emergency (PR/Marketing Communications, Copywriting) "A Hollywood Content Summit Event"
TV Track - Academy of Television Arts and Sciences
Mini-Summit: Next TV and Beyond
12:30 PM - 1:45 PM
Content is King – The Interactive Emmys 2009: Nominees and Winners
Lisa Hsia, Senior Vice President, Bravo Digital Media (Top Chef)
Nathan Mayfield, Chief Creative Officer and Co-Founder, Hoodlum (The Dharma Initiative / LOST)
Alison Moore, VP Brand Strategy and Digital Platforms, HBO
Victoria Chew, Executive Director of Marketing, ABC
Geoff Katz, Co-Governor Interactive Peer Group Academy of Television Arts & Sciences, Moderator
Presented by: Academy of Television Arts & Sciences 12:30 PM - 1:45 PM
Track I: Video & Next Wave AdvertisingTrack
Branded Media Marketing - Across Platforms - TV, Film, Broadband, Mobile, Virtual Worlds, Music and Games – Reinventing the Commerce & Media Model
Scott Francis, Chief Technical Officer, PRN
Avi Savar, Chief Executive Officer, Big Fuel
Simon Kelly, Chief Operating Officer, Story Worldwide
Stephen Baer, Managing Partner, The Game Agency
Brian Murphy, Executive Vice President of Branded Entertainment, TBA Global
Mike Siegenthaler, Director, Branded Entertainment, Microsoft Advertising
James Heck
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